SOCIAL IMAGES
These are MPA-approved images to promote the film on Social Media.
PRINT READY POSTER
You may use the 'Print Ready' poster to print one of the two official MPA-approved film posters in any size for your private use to display in your office or home.
OFFICIAL TRAILER
Anyone may share this official trailer on social media or embed it on any website except for those focused on children as this is a PG-rated movie.
Share Link: https://vimeo.com/618213703
Embed Code:
<iframe src="https://player.vimeo.com/video/618213703?h=7a97ec50ae&title=0&byline=0&portrait=0" width="640" height="257" frameborder="0" allow="autoplay; fullscreen; picture-in-picture" allowfullscreen></iframe>
IMDb
THEATER CONTACTS
Cinemark
Book a Cinemark Theater: https://www.cinemark.com/private-events/independent-films
Information you need to complete the Cinemark form:
Title: The Baby Boomer Dilemma
Distributor: Doug Orchard Films, LLC
National Theatrical Release Date: 10/14/21
Video On Demand Date: not set
DVD/Blu-ray Release Date: not set
AGENT EXPERIENCES
FIRST AGENTS TO TRY THIS
Kelly Carter & Steve Conte on 11/16/21 in an AMC theater in Colorado. Here's how they did it and how many registered.
They set the bar right in the beginning.
CAROL DEWEY
Carol used Brian Spicer with MBI Direct for the marketing of her event. She shows her give-away in this must-see testimonial and her numbers. March 24, 2022
Location: Daytona Beach, FL
STEVE BURTON
Steve used AFEA to get 95 people to show at his second showing in the week. You probably know Steve (or at least have heard of him).
He shares how he gets the room to sign up for the follow-up.
Location: Virginia Beach, VA
ANDREW WINNETT
Andrew shares his written policy numbers from his 4 events (he had done one per month at the time of this interview). FB marketing done by his wife.
He shares his exact approach and phrases. Must see.
Location: Franklin, TN
TOM DONCASTER
Tom uses Brian Spicer with MBI Direct and did 4 events at the time of this interview (2 in theaters and 2 at the library) and he shares his exact numbers.
Location: Seattle, WA
3rd PARTY MARKETING OPTIONS
The interviews and links below are not endorsements. They did not pay to be included here. The filmmaker does not have any paid affiliation or "kickback" from these firms as well. They are providing these marketing solutions for those who would like help to host a film event.
Steep Digital Marketing specializes in seminar and lead generation for financial advisors. Headquartered in Denver, CO and led by Founder and CEO Jonathan Musgrave, Steep has become a leader in the digital marketing space for Financial Advisors and Insurance Agents.
Steep had partnered with Doug Orchard Films to create a seamless, turnkey marketing process that consistently fills movie theaters for The Baby Boomer Movie events. Their process includes high-quality trailers created in partnership with Doug Orchard, customized landing pages, and an automated confirmation process with emails, text messages and even physical ticket delivery for each registrant.
In addition to these marketing assets, Steep has developed an extensive library of tools and trainings to help agents and advisors execute high-ROI movie events. These tools include: Confirmation call training, appointment setting training, extensive answers to FAQs, a movie theater checklist, a customizable appointment setting sheet, and a wide variety of marketing packages to fill movie events ranging from $4,250 to $7,025. Their campaigns consistently get more than 100 registrations with some exceeding 300.
Free Movie Marketing Toolkit: Whether you choose to promote your movie with Steep or not, all the resources they’ve created are available for free on this page.
AFEA is a not-for-profit that provides financial literacy education throughout the US. They are FMO agnostic meaning any agent, IMO or FMO may participate (which they discuss here).
With membership, they provide full project management end-to-end services. In this interview with Jeremy Bryant (COO), we discuss the services they provide, an example of the cost breakdown for a true "all-in" price to host an event (with certain assumptions where prices can vary). The sample "all-in" price includes the use of 99 Streaming Gift Cards, 3 Public Licenses, the theater rental (assumed at 1200 per showing – cost will vary), 150 gift cards to the refreshment stand, physical mailing design, and the full mailing (including postage at their not-for-profit discounted rate, call center for registration and registration pages). The "all-in" price with their full services, mailing, etc., appears to be less than any agent I've spoken to who has done this 100% on their own using only Facebook. I found this to be a very interesting interview.”
Total "All-In" Direct Mail:
7500 pieces = $10,751* ($3584 per showing)
10000 pieces = $11,973* ($3991 per showing)
* Please note: Actual rates may vary – fixed costs only include Direct mail and cost of the license(s) and digital streaming gift cards, all other costs are not AFEA’s or Doug Orchard Films and are subject to fluctuation.
Learn More: https://joinafea.zohosites.com/aboutus
Brian Spicer is National Sales Advisor for MBI Direct Mail. MBI Direct Mail has a 32,000 Square feet state-of-the-art print and mail house in DeLand, FL. They are affiliated with a not-for-profit & have discounted (20%) postal rates, and their services include a 24/7 registration call center. Tom Hegna introduced Brian to 'The Baby Boomer Dilemma' and their firm decided to design a custom marketing campaign to support their existing clients and any IMO's, FMO's or agents looking for these services. After helping promote about 100 events, MBI shares all in this interview on what they have seen work and not work for agents. You will certainly find this to be an interesting interview.
To Learn More:
Brian Spicer
National Sales Advisor
MBI Direct Mail
P: 386.626.0260 | bspicer@mbidirectmail.com